WILDFANG Brand Positioning

Over the past five years, a number of tomboy style brands have emerged on the market as lifestyle brands. Wildfang, a tomboy style brand based in Portland, Oregon, is expanding its product lines and has added a brick-and-mortar store. We would be analyzing Wildfang's brand position along with 5 other tomboy brands...

POSITIONING MAP

SWOT ANALYSIS

Wildfang Brand Positioning.pdf

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